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- Black Friday
Black Friday is here, the annual Hunger Games where people wake up at 5AM to fight strangers for a discounted toaster.
But imma give it to you straight. There are no “deals” out there better than what we’ve got cooking on Cookie right now.
And I say this as someone who watched 3 friends sprint into a mall today like it was the Running of the Bulls, only to come back with anxiety, a candle they didn't need, and seasonal depression.
Because while the rest of the world is sprinting through malls like it’s an Olympic qualifier, we’re over here running campaigns that don’t expire at midnight and rewards that are real.
Black Friday doesn’t hold a candle to what’s live on Cookie right now.
And yes, I will die on that hill.
Current Active Campaigns
Here’s what’s cooking
Rails (@rails_xyz) Mindshare Campaign
Top creators can earn: $12K–$37K
Spaace (@spaace_io) Capital Mindshare Campaign
Top creators can earn: $13K–$41K
Superform (@superformxyz): live on cookie launchpad
Glint Analytics (@GlintAnalytics): Alpha Campaign Phase 2
Reward Pool: 0.64% TTS
And much more : check out all the live campaigns here
Thanksgiving just happened, so let's get emotional for a sec
Since everyone is still digesting their turkey and making unhinged notes app confessions about what they’re grateful for, let’s jump in.
Here’s what we’re thankful for:
For our clients who have helped us distribute $16,651,498 so far
AND our community 200,000+ active snappers.
Yeah. Two. Hundred. Thousand.
A number so big it feels like it should come with a Marvel-style end-credit scene.
But more than quantity, it’s the quality for us.
The sharp threads.
The crypto analysts who write like they’re submitting to The New Yorker.
The KOLs who don’t just “post” but actually move narratives.
This ecosystem is powered by people who show up, with range, with creativity, with opinions that sometimes scare us (in a good way).
This is where I’ll insert the best performing tweets across all campaigns so far, which is basically the equivalent of showing off our honor roll kids on Facebook.
Case studies we’re lowkey obsessed with
If you’re new here and wondering “is this energy for real?”
Yes. And we have receipts.
🔹 Almanak
Attention → $35M+ in TVL
Mindshare up 7,000%
Creators backing narratives with real deposits
It rewired our brain chemistry.
Consistent creators. Consistent metrics. Consistent “oh damn, this is working.”
And honestly, all these campaigns prove something we don’t say enough: it’s not just about mindshare, it’s about making the entire KOL machine actually work for marketers.
Our CMO/mother said it best in her tweet, and she ate with this one:
Final Word
Black Friday is cute.
Cookie SNAPS is consequential.
This ecosystem grows because creators show up, projects take risks, and communities actually give a sh*t.
And if this week proved anything, it’s that: In a world full of fake discounts, Cookie might be offering the only deals that actually matter for both projects and creators .
Now go enjoy your weekend.
Try not to buy another TV.